PR analytics: Using analytics to show the value of PR. CIPR Scotland event. Jan 30th. Glasgow


CIPR Scotland I’ll be speaking at CIPR Scotland’s Four Steps To Unlocking Online Success conference being held in Glasgow on Wednesday, January 30th, 2012.

The event aims to help business leaders and communicators harness the power of communication and become truly successful online.

I’ll be showing how PR professionals can use website analytics to prove the value of what they do (a favourite theme of mine).

There will also be presentations from Dr Jim Hamill, Ian Dommett of the Corr Agency and James Askrigg of Microsoft covering a whole variety of related topics.

Promises to be a good one.

Tickets available here.

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